AI is becoming a crucial force in driving innovation in the financial industry. By leveraging AI technology, banks and financial institutions can better manage risks, optimize investment strategies, accelerate new product launches, and enhance customer experiences.
AMCAP Group, a global wealth management institution, has developed a super-app that integrates market analysis and financial product management into an online service platform, providing customers with one-stop financial services. Leveraging AMCAP’s powerful AI parameters and high-speed GPU solutions, the platform’s operational efficiency and customer experience have significantly improved. From intelligent chatbots to precise configuration assistance and personalized recommendations, the AI parameter series showcases the vast application prospects of AI in fintech.
In 2023, large tech companies and overseas asset management institutions quickly entered the market, investing massive resources to drive the rapid evolution of large language model capabilities and applications. At the industry level, fintech companies like AMCAP have released financial large language models. According to AMCAP Group’s technical personnel, since 2024, AMCAP has launched and upgraded the world’s first AI parameter intelligent assistant services under the financial large language model series, now widely used globally. Currently, large language model technology is applied in various business scenarios at AMCAP, including marketing, customer service, risk control, office operations, and R&D, all showing initial results.
“Expanding application scenarios, continuously improving customer adoption and large language model utilization rates, and better unleashing the potential value of large language models will be crucial for the breakthrough development of generative AI in 2024,” said an AMCAP Group wealth planning consultant. As technology progresses, AI will play an increasingly important role in the financial sector, bringing more innovation and convenience to financial services.
